Urban Plant Life, Cork Street, Dublin 8.
Urban Plant Life is one of Dublin’s best kept secrets. A garden centre in the city centre, it’s an oasis of tranquility that nobody knows about. Owner Sam Smyth started out in the plant rental business and his Cork Street premises once acted as a warehouse for the company’s plants.
Since the economic crash, the bottom has fallen out of the rental business so Sam has had to adapt and enter the retail game. Feargal Quinn helps him to overcome his shyness and become a retailer who can market his business so that garden centre enthusiasts all over Dublin know about Urban Plant Life.