Over eight episodes MUSIC INC will track ten music mad, ambitious and hard-working Irish teenagers on the challenge of a lifetime. Week on week they will be set a challenge behind the scenes of the music industry with access to some of pop music’s biggest names. Pixie Lott, Ella Henderson, Union J, Imelda May, Ashley Banjo & Kimberly Wyatt – they all have tasks up their sleeves for our young challengers – from sorting rider to designing a stage outfit, from choreographing a dance troup to making a music video. Each episode will see one contestant knocked out and the remaining teens take one step closer to the final battle – the grand finale challenge between the last two standing in Hong Kong!
The challenges are mentored by pop industry expert Liam McKenna and judged by the industry stars. This is a once in a lifetime backstage pass to meet and work with some of the biggest names in the music business.
Liam McKenna is a former member of the girl/boyband ‘SIX’ and ‘There’s A Whole Lotta Lovin’ is still one of the biggest selling singles ever in Ireland. He now is one of the UK and Ireland’s busiest tour managers, having worked with an impressive catalogue of acts, including JLS, Girls Aloud and Westlife and is currently working with Louis Walsh and his new boyband ‘Hometown’.
A Tyrone Production for RTÉ Young Peoples.
Episode 4 – Designing Merchandise
A double challenge this week sees the seven remaining contestants challenged first by Irish hip hop band, O.R.B (Original Rudeboys) who task them to each design a hoodie to sell at ORB gigs. The winner in the ‘hoodie challenge’ sails straight through to the next episode while the remaining six contestants are set a second challenge – only four of the six will go through to the next episode.
Louis Walsh boyband Hometown tasks the six to create a ‘Hometown Calendar’ that will appeal to their fans. Each contestant must come up with a concept for two months of the year and pull off at a time pressured photoshoot. Two go home.